True North Avionics will this afternoon unveil its new Optelity family of inflight connectivity products here at the NBAA show (Booth 2881). The new wireless connectivity platform is being marketed with fixed pricing that covers all costs associated with updating software and hardware for future needs. The Canadian company says this approach is modeled on the power-by-the-hour concepts successfully applied for supporting aircraft engines.
“We’ve taken a page from the aircraft engine ownership model, which means owners and operators can be assured that future software and hardware upgrades, and customer care will be up-to-date for the life of the system, with additional unexpected costs,” said True North CEO Mark van Berkel.
Optelity can be used for almost any inflight communications function, providing the connectivity platform for a fully functioning office, or being used purely for network connections or just telephony. According to True North, the system can be readily upgraded and adapted to take account of new communications technology and functionality that may be available in the future.
The equipment revealed here in Orlando today will include the Optelity Valet handheld device. Passengers can use this high-definition touchscreen unit to control cabin systems, enjoy inflight entertainment, access the Internet and email, and also to make phone calls.
Using True North’s My Stylus application, customers will also be able to connect via Optelity using their own smartphones, tablets and laptops. The new lightweight platform also works seamlessly with the company’s existing Stylus handsets and there is also a simple upgrade path for those using the existing Simphonē connectivity platform.
“We’ve always been obsessed with business jet connectivity, but more than that, connectivity that fits the user’s style and needs with ease,” commented van Berkel. “We’re designing this product to be quite possibly the only system you’ll need in your cabin for life. It has always been important to us that systems are future ready so naturally the Optelity family is just that.”