Bombardier Flexjet is taking its rebranding efforts to the next step with the addition of Christopher Bero as the company’s new director of marketing. He joins Flexjet with more than 15 years of experience in brand marketing and communications. Most recently, Bero was responsible for managing strategic marketing activities and media initiatives at Samsung Mobile Electronics. In his new role at Flexjet, he will be responsible for the development, implementation and evaluation of marketing plans and communication strategies to further strengthen the fractional provider’s market position and brand recognition.
New Marketing Director To Steer Flexjet’s Rebranding Effort
- June 5, 2012, 4:22 PM