HAI Convention News

JetNet Adds New Customer Relationship Manager Feature

 - February 10, 2012, 6:00 AM

JetNet is offering demonstrations at its Heli-Expo booth (No. 9763) of customer relationship management (CRM) features recently added to its piston and turbine helicopter database. JetNet CRM allows database subscribers to tap into data on aircraft owners and operators throughout the world. “You can add and organize your own contact information to develop your own exclusive combined database,” said Paul Cardarelli, JetNet director of sales and marketing, “then explore the wide range of JetNet CRM’s features and functions to manage your sales and marketing efforts.” Access to JetNet CRM is available to JetNet Evolution subscribers for an additional fee.

JetNet is also highlighting new views and graphical user interfaces in the Evolution product. These include one-screen summaries of “relevant data for a specific user or purpose,” according to JetNet. Views include the operator summary, which displays the top 100 operators in the world by volume of operated helicopters and number of leased aircraft. A charter intelligence view “displays worldwide charter companies, and for each includes the volume of their fleet, their aircraft operator certificate, IS-BAO certificate and ratings of independent auditors.” While the operator summary and charter intelligence views are free for Evolution subscribers, another new view–sales price index–is available for a fee and includes data presented in charts and graphs of actual retail sales prices.