DeCrane outfits the whole interior
DeCrane Aerospace was founded 19 years ago by Jack DeCrane with the idea of assembling under a single umbrella all aspects of aircraft interior completion and refurbishment. Here at NBAA (Booth No. 268), DeCrane has pulled together all its interior products divisions more closely, under a more centralized marketing strategy, to offer a “single-source solution” to the executive/VIP cabin.
These solutions represent a restructuring launched officially at last year’s NBAA Convention by new CEO Roger Wolfe in which DeCrane Aircraft Holdings became DeCrane Aerospace. Seven divisions operate under that flag: Aircraft Seating, Audio International, Carl F. Booth Veneers, Hollingshead International, PATS Aircraft Completions, PCI Composites and Precision Pattern Interiors. The various divisions represent virtually every aspect of executive/VIP aircraft interiors, from entertainment to seating to cabinetry.
Embraer’s Lineage 1000, an executive/VIP version of the Brazilian manufacturer’s E190 airliner, is an example of the success of that strategy, according to v-p of sales and marketing Heidi Pursley.
DeCrane’s PATS Aircraft Completions has a contract to perform the interior completion installation on 36 Lineage 1000s. The first 1000 is nearly ready for delivery from the center’s Georgetown, Del. facility. Two more are in early stages of completion, creating what Pursley said is a unique completion assembly line made up of a staging area and three work stations. Based on a three-month completion cycle, Pursley said PATS expects to roll out finished Lineage 1000s at the rate of about one a month when operating at full capacity by early next year.
In addition to PATS doing the interior installation, all the major cabin components, from cabinetry to cabin control systems, are coming from DeCrane divisions.
While promoting its strategy as a one-stop-shop for interior completion and refurbishment, Pursley said DeCrane continues to bid on individual aircraft contracts. The PATS facility is currently installing the auxiliary fuel tank system and head-up display for the first BBJ 3 from Boeing Business Jets.
In Canada, Flying Colours has selected DeCrane’s Audio International as the exclusive supplier of cabin management and entertainment systems for the Canadian completion and refurbishment center’s CRJ200 executive/VIP conversion program.
More recently, Embraer selected DeCrane Aircraft Seating as the exclusive supplier of passenger seats for its Phenom 100 and 300 programs. DeCrane Aircraft Seating is responsible for design, certification and manufacture of the seats, and deliveries have already begun for the 100, for which FAA certification is expected this month.