Av bloggers bring their best and the worst to the Web
Seems like the buzz about social media is never ending these days–so much so, in fact, that you’d be hard pressed to find anyone who has not heard of a blo
Seems like the buzz about social media is never ending these days–so much so, in fact, that you’d be hard pressed to find anyone who has not heard of a blog or a podcast. That’s the good news. The bad news is that digging a bit deeper, you’ll probably find that most folks are almost clueless about why they should spend any time reading or listening to one, much less building one of their own.
Despite the hype, the technology needed to find and subscribe to a blog or its sister application–the podcast–is lost on many, even pilots. Many of these new media resources are worth their weight in gold, so perhaps a better way to think about blogging–and all social media, for that matter–is as a work in progress.
