On-demand jet charter platform operator Victor has expanded its Alto frequent-flier program to include travel and lifestyle brands Scott Dunn, Sixt, and Spencer Hart, the London-based company announced on Tuesday. Called Alto Partners, the program awards Victor members points that they can use for charters.
“With Alto Partners, we have listened to what resonates with our customers and are delivering lifestyle benefits to match their interests beyond jet travel,” said Victor UK managing director Toby Edwards. “These lifestyle benefits would typically be exclusive to clients of expensive pre-paid jet cards; however, like the Victor membership, Alto is free to join and accessible to all.”
The first Alto Partners include Scott Dunn, a global provider of travel services; Sixt, a luxury ground transportation provider; and Spencer Hart, a custom-made clothing service. Victor members using those luxury services and goods providers earn between two and five points for every dollar they spend. Those points are added to a member’s account and can be redeemed in blocks of 10,000 on future flights through Victor.